Primary Intelligence Competitive Intelligence Newsletter – 6/12/07

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Cover Story
Sales Teams: Making "Second Half Adjustments" to Win the 2007 Sales Game
By Tony Randall, Primary Intelligence Inc.These "dog days of summer" are actually more important than many sales teams may realize. Sure, we all want to take a break and head to the beach or the mountains to get recharged. And we will. But lest we forget that while you may be ignoring your current clients or targeted prospects, someone out there may be courting them in your absence. So, how do we prepare for that all important second half push. (For more, click here)

BlogCentral
Voice of the Customer Should Be Used to Collect Competitive Intelligence
You would be very surprised by how much your clients actually do know about your competitors. They may have purchased from you, but they have evaluated many other vendors over time... (For more, click here)

The A-List Archive
Why Did Overstock.com Choose Oracle over IBM?
Originally Published in 2004.
Executives at Overstock.com, an online retailer of discount and closeout merchandise, wanted to create a “data strategy” for the Company that would guide its future solution purchases. Vice President of Technology Shawn Schwegman said that Overstock.com did not look at any marketing materials and considered only the technology that potential vendors could provide. The Company evaluated IBM, MySQL (an open-source database solution), and Oracle.(For more, click here)


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