New Primary Intelligence Corporate Website

This week, I have to give big kudos to our design department, and especially to Mark Larson who had a vision for our company website and usability. While our previous site was very usable and conveyed our value well, it was very product oriented. Sometimes, visitors had to work too hard to figure out how we fit into their world.

Now, the website has been broken down into three major categories:

1. Who we help
2. What we offer
3. Who we are

Under each of these, visitors will find a great deal of information that is focused right on their needs.

1 – Who we help – Here, you will find information for C-Level Executives, Sales Managers, Marketing, Sales Professionals and Market Research professionals.

2 – What we offer – Our intelligence services are easy to access and understand. Here, visitors will find information on our competitive intelligence and sales intelligence services such as Win Loss, Sales Confidence Index, Target Prospecting, Competitive Analysis and Client Retention

3 – Who we are – Provides information about our company and thought leadership. Here, visitors can see our newsletters, blogs, articles, webinars and information about our company.

The whole redesign was accomplished with the goal of helping business professionals find solutions more quickly. We hope you’ll give us a visit and let us know what you think. (http://www.primary-intel.com/)

You can leave a comment to this blog entry or send me an email with your thoughts. (cdalley@primary-intel.com, 801-838-9600 x5050)