Wednesday, April 18, 2007

Webinar (Tomorrow) - Competitive Intelligence from your VOC Program

Tomorrow, I will co-host a webinar with Ron Sathoff. The presentation will be made on April 19 at 2 PM ET (11 AM PT). You can register by clicking here. Consider yourself invited.

The fact of the matter is that your customers know nearly as much about the competition as they do about you. They evaluated the competition before selecting you as their vendor. They are regularly courted by the competition and many of your best clients also have purchased from your competitors, either in the past or currently. Take a minute to see if your VOC program is generating competitive intelligence.

Come join us and expand your Voice of the Customer/Competitive Intelligence horizons.

If you miss it, we'll post it to our website later.

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